University of Wisconsin–Milwaukee

Alumni Awards Evening

Michael Gericke


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BFA Art `78 from the University of Wisconsin-Milwaukee
Designer, Partner, Pentagram Design, New York, New York

After graduating from UWM, Michael has become one of the most recognized and influential international graphic designers working today. Michael has been a Partner in Pentagram Design’s New York office since 1986. Pentagram is widely known as one of the world’s most preeminent and respected design firms, with offices in New York, London, San Francisco, and Berlin.

Michael’s images and design programs are known for their simplicity and clarity, and often portray the essential qualities of the object or topic he is representing. His work is wide-ranging and he has produced comprehensive identity programs including, “One Laptop Per Child” – an initiative with MIT that will provide low cost computers to underprivileged children around the world; Public Radio International; the “Airtrain” that connects Manhattan to Newark and JFK International Airport; CBS’s television coverage of the 1992, 1994 and 1998 Winter Olympic Games, and the FIFA World Cup soccer championships held in the US in 1994.

He has received hundreds of awards, is regularly invited to be a juror for international design competitions, is a frequent lecturer at universities and professional organizations, and mentored designers.

Since September 11, 2001, Michael has been involved in the design and rebuilding efforts for Lower Manhattan. His projects include major graphic programs for virtually every structure that will be built at the former World Trade Center site, including designs for the Ground Zero Viewing Wall, the Freedom Tower, the new train terminal designed by Santiago Calatrava, and a tribute to the victims of September 11th at Newark Airport.

Michael’s environmental graphics, exhibitions, identity, promotional and poster work appears regularly in international design collections and is represented in permanent collections including the Paris Musee de la Poste, the Warsaw Poster Museum, the Hamburg Museum of Arts and Crafts, Japan’s Ogaki Museum, and the Library of Congress.