Lubar Faculty and Staff
Janice L. Blankenburg
Janice L. Blankenburg

Lubar Hall S389
Phone: (414) 229-6174
E-mail: janiceb@uwm.edu

 

Janice L. Blankenburg
Lecturer, Marketing

Education
E.M.B.A., Washington University
B.A., University of Wisconsin-Milwaukee

Areas of Expertise
Ms. Blankenburg teaches and consults in all areas of marketing.

Professional Activities
Ms. Blankenburg has over 20 years of marketing experience at some of the largest corporations in America. Prior to joining UWM’s School of Business, she was Vice President and Director of Brand Consultancy at Cramer-Krasselt, helping to establish a marketing consulting practice and provide a strategic perspective to CK-Design. From 1990-2000, Ms. Blankenburg was Vice President of Publications for Pleasant Company. She was one of seven senior managers who sold the company to Mattel. Previously Ms. Blankenburg was Managing Director of Ryan Partnership, a marketing/sales promotion consulting firm in Westport, Connecticut. Some of her clients included Xerox, Kraft General Foods, General Mills, and Colgate-Palmolive. Previously she held the position of Director of Promotions at Ralston Purina in St. Louis, Missouri where she was responsible for $250 million spent in consumer promotion across 75 brands. She started her career at Pabst Brewing Company in Milwaukee and worked for Kimberly-Clark.