Calendar of Events

Fall 2013

Friday, October 11, 2013
José van Dijck (Comparative Media Studies, University of Amsterdam)
Jose van Dijck
Social Media and the Culture of Connectivity
3:30 pm Curtin 118

In less than a decade, social media platforms such as Facebook, YouTube, Twitter and LinkedIn have come to deeply penetrate our daily habits of communication and socializing. While most sites started out as amateur-driven community platforms, virtually all have turned into large corporations that do not just facilitate global connections, but have become global data mining companies.

This lecture will reflect on how social media have become normalized in everyday life. What has become the meaning of social activities such as “sharing,” “liking,” “following,” and “trending” in a world dominated by Facebook and Twitter? And what are the implications of the fact that large portions of everyday life are increasingly commercialized and engineered through social media? Facebook’s and Twitter’s algorithms do not simply reflect our behavior and habits, but actively steer and manipulate social activities.

At the heart of the social media’s industry’s surge is the battle over information control: who owns the data generated by online social activities? The lecture addresses the question of user power in the ecosystem of connective media.

Background readings (for lecture and brown bag discussion):
José van Dijck, "Understanding Social Media Logic," Media and Communication 1, no. 1 (2013): 1-15
José van Dijck, "'You Have One Identity': Performing the Self on Facebook and LinkedIn" Media Culture and Society 35, no. 2 (2013): 199-215

José van Dijck is a professor of Comparative Media Studies at the University of Amsterdam, and for 2013 is a visiting scholar at the Annenberg School of Communication. She has also served as a visiting scholar or professor at University of Technology, Sydney; Concordia University, Montreal; UC-Santa Cruz; Massachusetts Institute of Technology; Georgia Institute of Technology; and the University of Washington. Research areas of interest include media and science, media technologies, digital culture, popularisation of science and medicine, and television and culture. Her latest book, The Culture of Connectivity: A Critical History of Social Media, was published by Oxford University Press (2013).

Brown bag lunch discussion
October 11
12 noon Curtin 939

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