Journalism, Advertising, and Media Studies
UWM Journalism, Advertising, and Media Studies (JAMS) students learn from an outstanding faculty and from the varied opportunities of a vibrant city with many media organizations.
The B.A. in Journalism, Advertising, and Media Studies offers both insightful academic study of the media and preparation for careers in media professions. JAMS majors complete one of three concentrations:
- The Journalism concentration provides knowledge and experience in the dynamic field of journalism with emphasis on excellent writing, original reporting and innovative use of digital tools for storytelling.
- The Advertising and Public Relations concentration provides an integrated approach to advertising and public relations.
- The Media Studies concentration emphasizes critical, cultural, historical, legal, ethical, and social scientific analysis of the media and society while also providing experience in media production.
The M.A. in Media Studies involves research on practically any media topic. The purpose of the program is to develop abilities to research, reflect on, and write about media studies topics. Courses foster knowledge and understanding of mass media and society through critical, cultural, historical, legal, ethical, or social scientific approaches. Students work closely with their faculty advisors to prepare course plans and to conduct original research for their theses. The members of the graduate faculty are nationally respected scholars with a wide range of specialties. Students come from a variety of backgrounds.
The Value of M.A. Programs
JAMS Professor talks Emmy nominations
Journalism students survey local nonprofits