Undergraduate Program in Journalism, Advertising, and Media Studies

UWM Schedule of Classes
Fall
UWinteriM
Spring
Summer


JAMS Major and Minor Requirements

Note: Students who declared the major or minor before August 23, 2008 may use previous requirements. Students who entered the UW System prior to Fall 2008 may use previous requirements if they declare(d) their major within five years of the date of entry.

Requirements for Completing the JAMS Major

  1. Successfully complete at least 39 credits--including both JAMS 101: Introduction to Mass Media and JAMS 201: Media Writing-with a grade point average of at least 2.5 in JAMS courses.
  2. Pass a 600-level JAMS course with "seminar" in the title
  3. Pass JAMS 559: Law of Mass Communication.
  4. Pass at least 24 credits in JAMS courses numbered 300 or above (including JAMS 559).
  5. Complete the requirements of one of the following three concentrations:
    1. Advertising and Public Relations
      • JAMS 207: Introduction to Advertising and Public Relations
      • JAMS 307: Advertising and Public Relations Writing and Production (207 prereq)
      • JAMS 505: Research for Advertising and Public Relations (207 prereq)
      • JAMS 524: Advertising and Public Relations Campaigns (307 prereq)
    2. Journalism Concentration
      • JAMS 204: News Writing and Technology (required)
      • JAMS 320: Integrated Reporting for Journalism (204 prereq)

      Choose at least two of the following:

      • JAMS 342: Television News Reporting (204 prereq)
        • 320 and 342 can be taken simultaneously
      • JAMS 500: Advanced Integrated Reporting (320 prereq)
      • JAMS 544: Television Newsroom Management (342 prereq)
      • JAMS 602: Specialized Reporting (320 prereq)
      (New Journalism concentration requirements effective Spring 2014 – previous concentration requirements are still acceptable for student enrolled before Spring 2014 at UW-Milwaukee)

    3. Media Studies Concentration
      • JAMS 262: Principles of Media Studies
      • JAMS 562: Media Studies and Culture (262 prereq)

      And one course in each of the following two areas:

      Media Production Elective (at least one of the following):
      • JAMS 204: News Writing and Technology
      • JAMS 231: Publication Design
      • JAMS 232: Photojournalism
      • JAMS 306: Feature and Magazine Writing
      • JAMS 307: Advertising and Public Relations Writing and Production (207 prereq)
      • JAMS 336: Media Graphics
      • JAMS 504: Critical and Opinion Writing
      • JAMS 602: Specialized Reporting (320 prereq)
      Media Studies Elective (at least one of the following):
      • JAMS 356: Media Literacy
      • JAMS 360: History of Mass Media
      • JAMS 361: Media Ethics
      • JAMS 450: Race, Ethnicity and Media
      • JAMS 614: Seminar in Mass Media and Public Opinion
      • JAMS 615: Seminar in Mass Media and Politics
      • JAMS 620: Global Media Systems
      • JAMS 645: Health and the Media
      • JAMS 659: Seminar in Comparative Media Law
      • JAMS 660: Seminar in Contemporary Issues in Media Studies
      • JAMS 661: Seminar in Media Communication and Society
  6. Students who complete the JAMS major (and fulfill requirements of the College of Letters and Science) will receive a Bachelor of Arts degree in Journalism, Advertising, and Media Studies.

Requirements for Completing the JAMS Minor

To complete the JAMS minor, students must earn at least 18 credits in JAMS courses (including JAMS 101: Introduction to Mass Media and JAMS 201: Media Writing). At least 9 of the credits must be earned in courses numbered 300 or above. Students must achieve a grade point average of at least 2.5 in JAMS courses.

For more information on JAMS majors and minors, contact the JAMS office at 414-229-4436 or jams-email@uwm.edu.