Idea Abstract Guidelines
The Idea Abstract should be a maximum of 500 words, and include the entrant's name and contact information.
The abstracts should provide a brief, focused overview of the business you would like to develop. It should include:
- An overall description of the company
- An explanation of the products or services the company provides, why the products/services are needed, and how they differ from what already exists
- A definition of what your market is, who our customers are, and who your competition is
- A description of the market potential of the business
- Identification of who your customers are
- A concise description of the professional and educational backgrounds of the entrant(s)

