School of Continuing EducationRegistration InformationContact UsUWM HomeShopping Cart
UWM logo

SCE HomepageDean's WelcomeCourses & ProgramsCertificate ProgramsDistance EducationCalendarSpecial EventsDepartments & CentersCommunity ResearchInternationalCenter for the Study of the WorkplaceFaculty & StaffCustomized TrainingKeep Me Posted
 

Connect With Us

 
HomeCourses & ProgramsCertificate ProgramsFaculty & Staff
 

Principles of Marketing for Nonprofit Organizations Available Online

 
Examine how nonprofits use marketing to publicize their mission and gather contributions of time and money. Discuss marketing planning and execution.

More

When we think of marketing, we typically think of the activities that a for-profit company engages in. However, marketing is an important function for nonprofit organizations as well. Marketing is the way that nonprofits determine the needs of their clients and donors. As in the for-profit world, nonprofit marketing includes advertising, promotion, public relations and customer relationship management. This workshop examines how nonprofits use marketing to publicize their mission and gather contributions of time and money. The workshop also discusses marketing planning in the nonprofit organization.

Close ▲

 

This program can be applied toward the:

Prerequisites
This workshop is self-paced and online. You will have access to this workshop for 30 days. Upon successful completion, you will receive a University of Wisconsin-Milwaukee, School of Continuing Education completion verification. Learners must score an average test score of at least 70% to meet the minimum successful completion requirement and qualify to receive IACET CEU credit.
Notes
This workshop is intended for adults seeking to gain a basic understanding of the principles of marketing in a nonprofit environment.
  Sessions  
Course Accessible: July 1, 2014-June 30, 2015
Location: Available Online
Instructor: To Be Announced
$79
CEUs: 0.5
Program No. 7350-7259
Note: You will have access to this workshop for 30 days.
Open enrollment.
Register at anytime.
Registration Deadline: Tue., June 30, 2015
Register Now
 
For more information, contact:
Shirley J. Bufford, Program Director, sbufford@uwm.edu, 414-227-3157
Mordecai Lee, Professor , mordecai@uwm.edu, 414-227-3282
 

Features

Nonprofit Certificate Brochure

Download the pdf


Center for the Study of the Workplace
Learn about the real-world impact of workplace changes. Hear what leaders in both business and academia have to say and help propel yourself or your company into the future.
Learn more>>